Our Custom Websites come with a Complete Admin Interface for your own Personal Management

Posted by Dylan on Sep 26, 2011 in Web Design | Comments Off

An admin interface that is simple and effective

Click here for an exclusive sneak peak at the admin interface

When preparing the foundation of our custom websites, we integrate a complete admin interface that allows you to manage every aspect of the website. This key component is very important because it allows you as the website owner to add additional pages, make blog posts, update existing features, and so much more. You can be your own webmaster if you choose to be! It’s very simple and easy to navigate and it allows you to change almost any component of the website you want to.

Possibility to contribute to your website, save money, and self-educate
We believe this feature sets us apart from our competition and provides something you won’t get somewhere else. Why should you pay more money for a website with less features and no administrative access? Most companies even charge a monthly maintenance fee just to do simple things like update your pages or add new ones. You shouldn’t have to pay for these type of changes, and with our admin interface, you will never have to. It allows you learn, grow, and build onto your website all on your own. There are other admin interfaces out there, but we know we have the best. It’s open source, it’s used by more websites than anything else, it has millions of webmasters supporting it and improving upon it, and our clients love it. Ultimately, it’s the best way to build a website, and we know you will love it too.

Having unique content on your website is important when it comes to ranking on search engines, so adding your own posts is a great way to start a blog and gain search engine benefits at the same time. We can provide resources that will teach you how to make a post, how to edit old ones, how to make pages, and everything else. We plan to fully integrate a learning center into our website so that clients can watch videos and see hands on interaction with the admin system.

Of course, you don’t have to use it!
If you’re not the technically savvy type and an admin interface sounds too over the top, you don’t ever have to change anything, so do not worry at all if you’d rather us do it. We’ll never ask you to do anything on your own; it’s only provided for you if you want to use it. We understand that everyone has different skill levels and some of us are more accustomed to computers than others. If you need anything changed and you’re feeling hesitant about doing it yourself, just give us call!

We have the BEST Web Design/Coding & Marketing Services!

Posted by Dylan on Sep 19, 2011 in Web Design | Comments Off

Why do our returning customers continue come to Desert Graphics Inc.? They know they are getting the absolute best for their money from a team that really cares. We put great effort into all of our services, and our web design/coding and marketing services are no different! The customer is our main priority at all times and everything we do is based off client request. At the end of the day, we’re not happy unless you’re happy. We believe we have the best services because we put our heart into each and every project.

Why do we have the best web design services?
Our websites are created with the most elegant styling available today. We use modern, neutral colors that won’t take away from the viewing experience. Everything we do can easily be customized and even elements like the background color, link color, etc. can be changed by you! Our websites come with a complete backend management system where you can add your own posts and create a blog, add pages to the website, install plugins, etc. We also make sure each design has everything the client requests. This includes the logo, fancy headers, banners, buttons, pages, navigational layout, sidebars, etc. Maybe your not the web design type and would prefer we make it our own, that works too!

Why do we have the best website coding?
The fundamentals of  the website are coded with PHP and MySQL, a very stable coding structure. PHP is incredibly powerful and versatile as well. It holds the coding for the admin system, posting structure, and page structure.  Most content management systems (CMS) are handled with PHP. The MySQL database is used to hold valuable information for the website, such as the content within one of your pages. The actual design is coded with HTML and CSS, the most modern way to code a website. Colors are handled within the CSS and the layout is handled within the HTML. Ultimately, our coding is all about simplicity. The less code you use for a website, the faster it runs and the better it performs. It also reduces the amount of searching the spyder bots for Google have to do. When search engines check your site for new relevant content, having less code helps them find it quicker, which can improve your search engine rankings.

Why are our marketing services the best?
We are experts on Search Engine Optimization and Marketing (SEO and SEM). We have the experience and resources to drive your website to the top of Google and maintain those rankings month after month. Being actively involved in link building and fundamental SEO concepts, we’ve learned what’s necessary to achieve rankings in competitive markets. If your out to aggressively target competitive keywords, we’re the company that can make it happen at a very reasonable price.

Why you should offer your products and services online

Posted by Dylan on Sep 15, 2011 in Web Design | Comments Off

Expanding online means more money, it’s that simple!
Expanding your products and services and starting an online portion to your business is a big step, but it’s the right step. It’s the kind of action that is going to make your business successful in the days ahead. If you want to increase your bottom line and propel your business forward, having an online presence should be clear as day.

How your website could be setup wrong if it isn’t optimized for sales
The Internet has brought about bigger changes in business than anything before it. Having a website can bring substantial increases in profit, but it has to be used effectively. Most web design companies do not offer reliable services. As a website business, you have to be educated in all departments, but many of them are not. Too often, web design companies build a website and leave it there to sit, with no active marketing at all.

Websites DO NOT promote themselves. Of course, your business could still benefit from having a website that explains your products and services and provides a contact form. That’s a good way to reduce call-ins asking about your products or needing support. It adds an easy way to contact you too, which is never a bad thing. You could then put your web address on your business cards, on your Facebook, and in other areas so that it gets noticed, but unfortunately, that’s not enough!

How we make sure every website we do is setup right
You should never limit your website to just an informational website with a contact page. If you run a business, your main priority should be getting customers and converting your website traffic into sales. Every page of your website has to be optimized to drive traffic toward a call, an email, or some sort of inquiry. The only exceptional would be for restaurants and similar businesses. You can make up for their lack of customer engagement with a discount or coupon though, because if your customers know that you have a coupon on your website, they will use it. More importantly, they will tell other people to use it and that will result in more customers for your business. If you sell products, your goal should be to get them toward your product pages, where they can checkout and order online. Essentially, your website has to be all about the sale and provide excellent customer service, just like you do in real life.

How we make sure it gets sales, the most important part of having a website!
Our Internet Marketing plans work. So much so, we invest thousands of dollars every month toward our own marketing efforts. We use two extremely effective marketing tactics, SEO and SEM. Both can be very successful, and its a good idea to be actively involved in both. Return on Investments are high.

With SEO, we optimize your website and begin establishing organic rankings on Google for keyword phrases related to your products. We target competitive phrases, such as ones receive hundreds to thousands of searches on a monthly basis. With continuous link building and keyword optimization, your website will reach the first page, even the first result, and that means thousands of targeted visitors for your website!

With SEM, we utilize Google Adwords and run paid ad campaigns at the top of Google. Your ad is featured on keywords we specify, and you pay on a “per click” basis. We target specific keywords that we research extensively. We also link the ad to a landing page that was created specifically for Adwords or was already optimized correctly.

Why your business could benefit from our custom websites

Posted by Dylan on Sep 15, 2011 in Web Design | Comments Off

More and more businesses are starting to realize the importance of having a website and upholding an active presence on Facebook and Twitter.  It has made a positive impact for Desert Graphics, and it can be a positive expansion for your business too. It can mean a significant increase in branding, an easier means for your customers to touch base, and a way to increase exposure and sales. The advantages of the Internet and having your own website are tremendous. Every business, local or global, has keywords that can be targeted on search engines so that customers can find your website. Local keywords can receive several hundred to several thousand searches per month. To a business ranking on the first page of Google, that means significant sale increases.

Our Custom Websites Are:

• Professionally Designed
• Attractive and Eye Popping
• Adjusted to your Custom Requests
• Optimized for Search Engines
• Made to Convert Visitors into Sales
• Easily linked to Facebook and Twitter
• Configured with a Complete Admin System
• Extremely Affordable- Starting at Just $495!

Web Design that is Optimized for Sales!

Posted by Dylan on Aug 31, 2011 in Web Design | Comments Off

We know why you need a website, and we know how to deliver traffic and sales!
More than likely, the one reason you are expanding to the Internet is to gain interest and establish a larger customer base for your business. Local businesses often make the mistake of not getting a website, or not taking their website seriously. Even a local business has the potential to utilize the benefits of a website. Our websites are very affordable, but it’s important that there is a return on your investment. Your success starts with our design, because the most important aspect of any web design is absolutely its sales optimization.  If your design is optimized poorly, it doesn’t matter how many visitors your website receives, your website won’t be converting the traffic into leads. Ultimately, we as the designer have to incorporate proper sales page strategies into our design work. This includes an easy to navigate website, with clear navigational features along the header and sidebar. When a customer visits your website, you want them to immediately know where they need to go for what they are looking for. If they are interested in a particular service you offer, they need to see a page referencing that service, and a way to contact you without having to go into extensive detail.

How we Optimize your website for maximum sales opportunity
Our way of optimizing websites to improve sales and conversions is to provide a page for every product or service you offer, and make contacting your business simple. Some people like to call in, others can be shy and would prefer to email. Having plenty of options available to your customers is important. Otherwise, you might miss a sales opportunity. We also provide on-page SEO work with every website we offer. We setup a proper structure for strong rankings on search engines. We make it easy for you to adjust the titles, keywords, and descriptions of your pages, and we enable a URL structure that is powerful in SEO. We also provide SEO packages where we will write these fields for you, and perform monthly off-page SEO work to promote your website.